The portrait series ‘American Girls’ by Polish artist and photographer Ilona Szwarc, is about girls in the United States who own American Girl dolls – a doll that can be customized to look exactly like their owner, yet all of them really look the same. American Doll offers an illusion of choice and therefore an illusion of individuality. Szwarc's ‘American Girls’ examines how culture and society conditions gender and how it invents childhood. Slightly scary! Via Ignant.